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    Goodbye Plastic

    Goodbye Plastic

    As this year began, Friday Sock Co made it a priority to expand on its mission to be as Earth Friendly as possible. We were already green - but we wanted to even greener.

    Our socks are ethically made with continual shifts to reduce waste while considering our carbon footprint.

    We did some research on where to focus our efforts, and we found that the plastic hooks we use has such a negative impact on our planet (land, air & water) and our animal/marine friends. We had to do something to help.

    According to statistics from GreenPeace, “the equivalent of a truckload of plastic enters the oceans every minute”. Not good. This is affecting our climate, our economy, our food; everything. One hundred percent of plastic created still exists (marineinsight.com) and yes we can recycle it, but it isn’t biodegrading so…what do we do?

    One thing we knew we could do would be to eliminate the plastic hangers off of our sock packages completely, and replace them with 100% recyclable cardboard tags.

    Does it increase our cost? Yes. Does it cost more for you? No.

    Why?

    Because we feel like it’s our responsibility to take care of the earth without increasing our pricing.

    At the heart of Friday Sock Co, we believe that business can have a positive impact on our world. And it is worth it for us to invest in these initiatives.

    What does this mean for you?

    You will see our new tags being rolled out in the next few months. 

    The actual socks will remain the same. They will still be made with OEKO-TEX® cotton (high-quality standard), still be totally unique and mismatched, they’ll just be a bit greener.

     

    Opening a new “chapter" of collaborations!

    Opening a new “chapter" of collaborations!

     

    What do you get when you mix the Calgary Public Library with mismatched socks? You get a collaboration that is “one for the books!” When you write a blog about it, you get a “real page turner.” I’ve got a million of these... but this isn’t about crafty/brilliant/hilarious puns, it’s about our newest mismatched collaboration!

    “Calgarians are so excited about the New Central Library, and to celebrate the fact that we’re one year away from its opening (in November 2018), we wanted to create something that incorporated its most distinctive feature—the exterior pattern,” Says Daniel Lombardi (Social Enterprise & Impact Giving Manager). “We’ve sold socks and other library related clothing, materials, and books in the past, but working with Friday Sock Co allowed us to create something truly unique. how many people can say that they have socks in the pattern of a building?”

    For this project we partnered up on not one, but two designs! We asked Dan to give us his take on intention behind both designs. “One design represents the unique exterior curtain wall of the Library and the other is a pattern design inspired by houses, which emphasizes community and connectedness—the role the library plays in our community. In addition to be a great addition to your wardrobe, we wanted the socks to create awareness about this new, exciting library and provide a unique opportunity for Calgarians to support the Library.”

    The New Central Library, located adjacent to City Hall, will open in November 2018 in the burgeoning community of East Village. The greatest civic project since the 1988 Olympics. The New Central Library will enhance the public’s experience and reflect changes and upgrades to collections, programming and services across the entire library system. To learn about the new building click HERE.

    Working closely with their team, it was a question of getting both the design and colour combination just right. We tried a lot of variations to pull it off and couldn’t be happier with the result. From our standpoint at Friday Sock Co., we were excited to have a pattern that would mismatch in a subtle way. The end product comes off as a bit of an optical illusion, which we love. We also really enjoyed designing the matching pair (which is exclusively available at the library store), as we had to translate the eye catching facade of the new building into a fashionable sock pattern. There’s a first time for everything!

    Both designs are currently available at the Library Store, as well as their online shop. You can find the Friday Sock Co. Collaboration sock HERE, and the exclusive building pattern sock HERE. 100% of the funds go back into the Library when you buy from them directly. The mismatched collaboration pair will be also available on the Friday Sock Co. website HERE.

     

    Calgary Library Promotional Socks

    Above photo: Calgary Library Socks exclusively available at the

    Calgary Library Store. 

     

    Mismatched Socks Collaboration - Library

    Above photo: Both the collaboration socks (pictured Right),

    and the promotional socks (pictured left), with custom tags. 

    Friday Sock Co X Beakerhead: Art and Science Collide

    Friday Sock Co X Beakerhead: Art and Science Collide

    One of the most rewarding things about what we do is getting the opportunity to work with creative organizations that are making a large and positive impact within the community.

    And let’s be honest, large is by far an understatement for Beakerhead! We can definitely all agree that this artistic and scientific marvel certainly knows how to make an entrance. 

    For those who don’t know, this is a 5-day event that erupts throughout the city of Calgary, combining technical creativity with the futuristic visionaries of science and engineering in the form of interactive exhibits, larger than life installations and pure ingenuity. Confused yet? Well, there is really no easy or logical way to explain it, you just have to experience it in person to truly take in every aspect of the exhibition.

    The best part of this year’s festivities is how they have incorporated Calgary’s culinary scene into the mix. From creating magical malt milkshakes to engineered eats to cooking in the Arctic to looking at coffee in parts per million, there’s really no limitations to the genius you’ll experience (and taste). You also can’t miss out on the Beakerbar at Fort Calgary. Here you can sip on delicious cold brews and chemical cocktails as the Serpent Mother lurks nearby – no we aren’t kidding!

    If you haven’t had a chance to experience the spectacular frenzy, you still have time! We recommend hitting up the real-life version of Snakes and Ladders that will take you to 14 of the must-see exhibits, while experiencing some of the other Beakerhead magic along the way. However, as you can imagine this is not a typical board game and will rely on your skilled ability to listen to your hunches and master your timing (hint hint)! View the map to get started here.

    Naturally, as you can imagine when Beakerhead approached us to collaborate on a pair of mismatched socks, there was no way we were saying no! Not only do they put on an unreal event, but they place a heavy emphasis on cultivating inner creativity and present year-round opportunities to be engaged with the public in science, engineering, and art, while stimulating ingenuity. As a result, the fit for this partnership could not have been more perfect! 

    We had already begun the process of designing a pair of spaceship themed socks a few months prior to having our first meeting with the Beakerhead team. So, when we sat down for our brainstorming session we landed on the idea to utilize the spaceships and pair them with a robot to compliment both brands while celebrating innovation, creativity, and technology. We then added a capital B on the chest of the robots to make the design unique to Beakerhead, with an added Friday flair.

    Since we have attended many of the previous Beakerhead events and have a huge respect for the unreal work that their team is able to pull off, we were incredibly honoured to work on this collaboration with them. Talk about a creative dream!

    These socks are available in both Mid-Calf (Men’s 7-12 and Women’s 8-13) and Crew (Women’s 5-10 and Men’s 4-8). Be sure to get them while you can, as they are a limited edition design and will only be available until supplies last!

    Have fun exploring the quirky, scientific, citywide street festival this weekend. Here is a list of all of the fun interactive events and spectacular exhibitions to check out before the festival is over!

    Friday #Inspiration: The Color Factory

    Friday #Inspiration: The Color Factory

    Here at the Friday HQ we’re always looking to see what is happening in the ever-changing world of modern art. It always inspires us to see what other creatives are doing around the globe and how their work is making an impact on both the art and global community!

    Photo: @Colorfactory Instagram

    Enter a technicolour, whimsical interactive art experience, located in the heart of San Francisco, called The Color Factory. When you head over to the 12,000 square foot rainbow of fun, it’s important to recognize that this is not an art exhibit or a spot there to teach you what colour is. It’s simply a place for both kids and adults to play, explore and grow one's imagination while taking hundreds of beautiful photos to post on your Instagram later.  

    Photo: @colorfactory tagged on Instagram by @nicafoz

    Yes you read that correctly! This vivid space has been designed with natural lighting in mind to give attendees a full sensory experience and a plethora of #unfiltered Instagram opportunities. With that being said, a photograph truly doesn’t capture the entire essence of the frenzy of colours each room displays, as it is a place that encourages you to live in the moment, try new things and has created a conversation around art and the inclusion of social media.  

    Photo: @Colorfactory Instagram

    This two-story explosion of colour was initially conceived by Jordan Ferney, some may know her from her creative blog “Oh Happy Day.” Together with local artist + creative director Leah Rosenberg, and New York-based designer Erin Jane, the three collaborated with a variety of artists from around the country to pull-off 15 original works of art in the rainbow striped space.

    Photo: @Colorfactory tagged on Instagram by @kezinmelb

    From confetti rooms, a Life Size Lite-Bright, a Yellow 207,000-Ball Pit, a Magic Jukebox, Disco Rooms, bathrooms made of whoopee cushions and MORE! This experience will have you sensorially tickled and on a colour overload.

    Photo: @colorfactory Instagram

    The best part is that this rainbow experience is not confined to the 4-walls of the “Factory.” They have commissioned 17 other colour experiences that overflow throughout the city of San Francisco! Whether you’re just visiting or you call the Golden City your home, touring to each one of these murals is a great way to experience the city in a very unique and different way!

    Photo: @Colorfactory tagged on Instagram by @hellopandreaa

    The Color Factory is a creative and joyful place allows you to learn what it truly means to have fun – no matter how old you are!

    We can’t believe that this team worked their day jobs and were able to pull off this incredible art experience on their evenings and weekends. As fellow creativepreneurs we have a huge respect for these ladies and the work they have created! Bravo!

    8 Ways to Wear Friday Socks this Summer

    8 Ways to Wear Friday Socks this Summer

    Hold on to your socks, because it’s officially the first day of summer – hurray! It’s time to put away all of those layers and so-called in-between ‘transition’ pieces and bring out your shorts, flip flops, and tanks in preparation for the glorious abundance of heat that this season brings.

    However, what do you do with your socks, specifically your Friday Socks? We have news for you - socks are in this summer, but not just any socks, mismatched ones. That’s right! They are this season’s must-have accessory that will give your feet a break from those dreadfully bland white knee-highs that your Grandma just loves to buy you. They will provide your look with the pop of colour that it’s been missing since the tie-die craze of the 90’s – in a less tacky and florescent way of course. 

    They will allow you to bring your usual street wear up a notch by playing with different colours and textures, and allowing your feet to play a leading role in determining your summer 2017 style. From a casual Sunday bike ride, to a cocktail bar on a Friday night, your mismatched calf-huggers can be dressed up or down to suit the occasion and will have you standing out in any crowd.

    The key: choosing the right pair the both contrasts and compliments your look at the same time – easy peasy!

    Not sure where to get started? Here are 8 trendy ways for both men and women to wear Friday Socks this summer that you simply can’t miss out on!

    1. Business casual with a twist

    If you’re working in the corporate world of 9-5, there is generally not a ton of flexibility to play around with personal style. Interject this cookie cutter look, by throwing a subtle explosion of colour on your ankles that will tie your outfit together, catch the eye and insert some life into your daily humdrum attire. There is nothing like a pair of burger and fries socks to cheer up the office on a dreary Monday morning!

    1. Skirt + socks + heels

    Yes ladies, we said it! According to Vogue, even Kylie Jenner is adapting this funky style that shocked the runways last year. If heels really aren’t your thing, a pair of Adidas Superstars are perfectly acceptable for a more Athleisure look. We have cupcake, watermelon, floral and even cat socks that will take your outfit from drab to fab. If Kylie validated it, it’s got to be the next hottest trend right?

    1. Knee high joggers

    That’s right; yank those socks up real high, because this 80’s workout trend is back! Whether you’re at the gym, or for a brisk run in the great outdoors, this is probably one of the most practical, comfiest and fashionable decisions you’ll make all summer. We even have football or bike themed socks for extra motivation!

    1. Dress for the occasion

    Whether you’re attending the Calgary Stampede, Canada Day or Ride Your Bike to Work Day, always arrive in style and dressed to the nines. This is a fun way to subtly incorporate the motif of the festivities into your attire, while adding your individual stamp to the dress code.

    1. Socks and Sandals

    Despite the many debates, socks and sandals are officially on the “cool” end of the fashion spectrum. However, there is still a fine line that you have to watch out for between the safari Sam and the tacky tourist faux pas - neither of these are looks you want to emulate. Instead take this practical style and turn it into a chic and playful look that will be sure to catch people’s attention and show off your toned calves.

    1. Day of the week socks

    In the 90’s we did underwear, now we have moved on to socks! However, rather than being labeled for each individual day, it’s up to you how you want to label them. Try taco Tuesday, Caffeinated Monday, Donut Friday, Adventure Saturday, Travel Tuesday –whatever gets you through the week!

    1. Match your current craving

    Everyone has their favourite comfort food so what better than to add it into your personal style! Acknowledge current colour trends and elevate your look by trying a pair of timeless burger and fries, pancakes and maple syrup, or Ice Cream Popsicle socks. You can even encourage healthy habits by wearing our veggie sock design – 100% gluten free by the way. 

    1. Dress up a pair of loafers and trousers

    The English were on to something when they invented these two mainstay fashion items, but they were missing one thing – colour! Generally both of these staples are not cheap, so instead of breaking the bank on various shades of brown trousers, mix-it-up with a different colour ankle grazer and make that the vocal point of your look. You’ll be the most dapper one in the room – we promise.

    Now you know!  

    - Team Friday 

    #Notyouraveragesockcompany