The Ins and Outs of Sock Design

Why is Quality Important?

We've all received promotional or branded items that were average quality at best. These products typically end up in the back of your closet, in a drawer, or in the landfill. A custom-made product is an extension of your company and brand. Simply put; it's a measure of how much you care. With that in mind, it's incredibly important to make something your end user will enjoy, share, and want to wear again.

Design

Sock design is a partnership between aesthetics and functionality. We help take your idea and lead you in the creation of a pattern or concept that will not only look good, but will be functional as well. We offer a consultative approach along the way helping you to avoid common pitfalls.

Our in-house design team also creates the file that is directly programmed into the knitting machine, rather than having this step done at the factory (which can often times result in inconsistencies).

There are no surprises when you work with us! We do not send your design idea overseas, or have it "designed in 24 hours." We take this this process seriously, and typically take a minimum 72 hours to have the first version completed. We never want to slap something together quick. That's not our jam. 

Materials

Our socks are made in small batches by a family owned factory in Italy. Our yarn is certified OEKO-TEX®100 (tested for harmful materials and made in an eco-friendly environment). We use 85% combed Egyptian cotton and reinforce the heels and toes with cotton wrapped polyamide (no unpleasant feeling on your toes). 

Our socks also feature a no-feel toe seam and our yarn blend extends all the way inside the top cuff for extra durability and comfort. We make you the same socks that we make for our own customers.

Expertise

We are an internationally distributed sock company with over 400 retail store partnerships in Canada, US, and as far away as Japan. We have made and sold hundreds of designs and have over 100 years of combined sock experience on our team (Canada and Italy).

If you're looking for a cheaply made sock, fast, we are not going to be the right resource. If you're looking for an experienced partner who will make something wonderful to represent your brand: that's us. 

Knitted vs Sublimated (Printed) 

All of our socks are knitted using a high percentage of high quality combed cotton. Sublimated socks are made from a printed graphic which is heat pressing directly on a white pair of synthetic/polyester socks. The downside of sublimated product is that you have to use a synthetic material which doesn't have the breathable and renewable qualities of cotton.

Synthetic socks are, in simple terms, plastic fibre socks. The print of a sublimated sock is also quicker to fade, and often times will show the white of the sock when stretched.

If you find a customized sock provider that offers super low minimums (under 50 pairs), it's very likely a sublimated product. If that's what you want, we won't judge! We just don't do it.